sabato 17 settembre 2011

CPA Firm Mobile Marketing

The popularity of mobile device use continues to escalate every month. As more and more individuals use their mobile to access the web, download apps and conduct research, the question I am wondering is how can an accounting marketer leverage this medium to achieve their strategic marketing goals. There are a few key examples of CPA firms using the medium successfully including Freed Maxick & Battaglia and other firms who are just now entering the space hoping to leverage its popularity.

Below is a video on the emergence of mobile devices and how they will shape the future of marketing and accounting marketing. After viewing this video, share your thoughts!

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